Rick Fairless and Strokers Dallas are proud to announce the hiring of product designer and developer Dylan Hoey. Hoey comes to Strokers Dallas with a history of aftermarket parts design and development from some of the industry’s leading parts manufactures. In conjunction with Rick Fairless, Ford Stell and Gene Slater, the team will design and develop a proprietary line of parts for Fairless’ ever expanding Strokers Empire. “We are excited about the future of the motorcycle industry, and being a Victory dealer, it’s only natural that we focus our attention on Victory Motorcycles. We want to offer the Victory consumer a choice when it comes to customizing their bike and we want that choice to be the Rick Fairless “RF” parts line.” Fairless, Stell, Slater and Hoey are looking forward to a growing relationship and ever expanding custom parts line. “I am looking forward to working with Rick and the entire Strokers Dallas family and I am very excited about what the future will bring.” says Hoey. Look for the RF proprietary parts line to launch early 2012.

Port Arthur, TX (Janurary 15, 2009) – This January, the Museum of the Gulf Coast will remember one of its most notable natives. Monday, January 19, 2009 marks the 66^th birthday of rock music icon Janis Joplin. The legendary performer will be honored with a temporary display and film screenings at the Museum.

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Dallas, TX (November 24, 2008)- Rick Fairless’ Strokers Dallas and Miller Lite joined forces this past Spring with an idea to raise money for Texas Scottish Rite Hospital for Children (TSRHC). Raffling off a customized Harley-Davidson motorcycle, the two groups succeeded in raising $32,000 for TSRHC in just over 3 months. Read the rest of this entry »

Dallas, TX (May 13, 2008)- Rick Fairless is proud to announce the availability of his new innovative frame, “Bettie.” A frame this unique could only come from the mind of Rick Fairless and the craftsmen at Strokers Dallas, and it is now available to become part of your next project! Built to carry an 18″ x 300 rear tire on a rigid frame, this one of a kind frame is constructed from custom bent .120 six inch tubing that has been sectioned to contain both the oil and the gas in the same tube. A 2″ dead air space insulates the oil tank from the gas tank. “Bettie” comes with rear axle and axle covers, and is also available in a softail frame. Read the rest of this entry »

Dallas, TX (March 24, 2008)- Custom motorcycles, original paintings, and Rock and Roll all came together on February 23 for the first annual “KAT Fine Art Charity Benefit” hosted by Rick Fairless’ Strokers Dallas. The night included an auction of 25 original Rock and Roll paintings donated by Texas artist, KAT, in support of Texas Scottish Rite Hospital for Children (TSRHC).

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Dallas, TX (September 14, 2007)- First he conquered television, then there was print, and now Rick Fairless, owner Rick Fairless’ Strokers Dallas, has embarked on yet another media venture by taking over Sunday morning radio. As the host of a new show called “The Texas Hardtails Scooter Show with Rick Fairless” on Dallas’ Live 105.3 FM, Fairless is taking over the airwaves every Sunday morning from 8:00-9:00 AM CST. Read the rest of this entry »

Dallas, TX (August 23, 2007)- Rick Fairless has officially announced his exclusive partnership with industry newcomer Xtreme Charge™ Motorcycle, maker of battery chargers and maintenance systems. As part of the deal, Fairless’ dealership, Strokers Dallas, will now carry Xtreme Charge™ Motorcycle products exclusively and will include an Xtreme Charge™ 12-volt battery charger with the purchase of every new or used motorcycle. Read the rest of this entry »

Dallas, TX (June 21, 2007) – Motorcycle designer and successful entrepreneur Rick Fairless has opened yet another addition to his famous motorcycle haven. Strokers Ink, a new tattoo and piercing parlor, joins his motorcycle dealership, Strokers Dallas, and Strokers Ice House Bar & Grill on the 2-acre property located just north of downtown Dallas.

“We’re really excited about this new addition to our Strokers compound,” says Fairless. “I think a tattoo parlor is a great complimentary business to the two I already have, and it will add a lot to the atmosphere and environment we’ve created here at Strokers. We’ve hired some great artists and are ready to get to work.” Read the rest of this entry »